¶ Lunchbox Mind · 25 February 2006
I think I can reasonably claim to be a student of Japanese: more disciplined and inquisitive than merely a fan or a tourist, but far less than an authority. I'm not a very advanced student, mind you. I've spent a couple years taking low-level language classes, I've watched a lot of Japanese movies (including some not intended for export, but so far none that didn't somehow get English subtitles), I've listened to a lot of Japanese pop music, I've eaten a lot of Japanese food. I've read a lot about Japan. I've been to Tokyo once, for six days, and Kyoto once, for a couple. I am trying to learn, but it's only barely a beginning.
Of all this, the closest I think I've come to witnessing something intrinsically and untranslatably Japanese was reading Kenji Ekuan's The Aesthetics of the Japanese Lunchbox, which I only have or know about because of some bindery error that resulted in a pile of loose-covered copies making their way to the impulse-buy discount shelves at the MIT Press bookstore. Ekuan is a prominent industrial designer in Japan, and wrote this, his eighth book, in 1980, for a Japanese audience. It was translated into English in 1998 by Don Kenny for MIT, and I will assume, for simplicity, that the translation is at least vaguely accurate in meaning and tone.
The book purports to be an examination of the design and cultural principles embodied and implied in the simple Japanese divided lunch container, and it does contain recognizable elements of such a study, but in Western terms the elaboration around them reads less like a "study" and more like a daydreaming note-taker's drafts of the most idiotically exaggerated claims that could conceivably be imagined on each related topic. This is how it begins:
The book is constructed almost entirely (and that "almost" is probably about my own reticence, not the book's (as is that "probably")) of absolutes, even where they conflict. "Never", "always", "inevitably", "invariably", "integral", "instinctively", "everyone", "must", "cannot", "most". For the first couple introductory pages it's possible to imagine that he is talking about what a lunchbox can aspire to, not what any lunchbox becomes by its lunchboxness, but then shortly into chapter one we get this:
Coming from a noted industrial designer, in a book about design and its relation to technology, this seems to be intended as a serious observation, but if I take it seriously, I find it hard not to also assume that the author is fundamentally self-unaware, both about himself and his culture. And thus, for the rest of the book, I feel like I am reading a demonstration ingeniously embedded in the form of an explication.
Some other choice moments:
And if I am drawn to crazy people who seem to live in some entirely different world, maybe it's because they seem so certain that theirs can be saved.
Of all this, the closest I think I've come to witnessing something intrinsically and untranslatably Japanese was reading Kenji Ekuan's The Aesthetics of the Japanese Lunchbox, which I only have or know about because of some bindery error that resulted in a pile of loose-covered copies making their way to the impulse-buy discount shelves at the MIT Press bookstore. Ekuan is a prominent industrial designer in Japan, and wrote this, his eighth book, in 1980, for a Japanese audience. It was translated into English in 1998 by Don Kenny for MIT, and I will assume, for simplicity, that the translation is at least vaguely accurate in meaning and tone.
The book purports to be an examination of the design and cultural principles embodied and implied in the simple Japanese divided lunch container, and it does contain recognizable elements of such a study, but in Western terms the elaboration around them reads less like a "study" and more like a daydreaming note-taker's drafts of the most idiotically exaggerated claims that could conceivably be imagined on each related topic. This is how it begins:
The greatest pleasure of the lunchbox comes when you take off the lid and sit for a moment gazing at the various delights inside. No matter how many times I open a lunchbox, I find myself gulping in surprise at its gorgeous contents. It inevitably contains delicacies from the sea, from the mountains, and from the plains in a variety of colors and fragrances. But you never have the feeling of unsightly clutter or congestion.
The book is constructed almost entirely (and that "almost" is probably about my own reticence, not the book's (as is that "probably")) of absolutes, even where they conflict. "Never", "always", "inevitably", "invariably", "integral", "instinctively", "everyone", "must", "cannot", "most". For the first couple introductory pages it's possible to imagine that he is talking about what a lunchbox can aspire to, not what any lunchbox becomes by its lunchboxness, but then shortly into chapter one we get this:
During the postwar period of high economic growth in Japan, owners of small and medium-sized enterprises traveled to the West one after another. They were unable to speak the languages of the countries they visited and they paid no attention to the explanations of interpreters. They simply stared at the machines they were hoping to introduce into their businesses. This was quite enough for them to be able to perceive the inner workings. Were they to have attempted to understand the logic behind these machines, it would have wanted a great bustle of taking the machinery apart and reassembling it again. Since they were able to get a complete grasp by simply staring, they could instead make their decisions very quickly.
Coming from a noted industrial designer, in a book about design and its relation to technology, this seems to be intended as a serious observation, but if I take it seriously, I find it hard not to also assume that the author is fundamentally self-unaware, both about himself and his culture. And thus, for the rest of the book, I feel like I am reading a demonstration ingeniously embedded in the form of an explication.
Some other choice moments:
The Japanese are by nature acquisitive people. We cultivate more types of agricultural products and have a larger variety of foods than any other nation. In the field of sports as well, we have introduced games from all over the world, which, added to traditional indigenous pastimes and the martial arts, combine to give Japan the greatest variety of sports anywhere. The same thing can be said of music.
...
The lunchbox goes beyond tawdry excuses. Since it is truly greedy, it has come out impeccably arranged.
...
The instant you remove the lid of the lunchbox, such a profusion of messages is conveyed that you are quite dazzled. Messages from nature; messages from the environment; a seamless brocade of values embroidered by the people; an abstract methodology; the care, skill, and style, or philosophy, of the cook; and the breath of diverse symbols and their combinations. It is truly a spectacular playing out of volition and codes. Cooking is an art of process, yielding masterpieces unsuitable for display in museums -- yet with a dignified presence that everyone knows how to enjoy. People willingly consume the masterworks constructed out of a sense of beauty, with all their overtones of popular appeal. What a luxuriant art!
...
The lunchbox structure is one, while its contents are myriad. It is a great wonder that its contents, despite their broad variety, are inevitably divided into that triple classification: pine, bamboo, and plum -- the so-called lucky triad of Japanese art. No detailed explanation of this breakdown of the contents, or of their quality, is provided; everything is simply lumped together under the three headings of pine, bamboo, or plum, with no apparent rational concern for the differences. It would be boorish to question this topos.
...
All contents of the lunchbox are of equal value -- none is of unusually great cost or status. It is a height competition among acorns, so to speak. There are no great geniuses here. Even though differences of origin are recognized, organization is founded on the basic premise that every item involved is equal in standing. There are, of course, distinctions of faction and pedigree, but these scarcely constitute a discriminatory structure. Every element is used to the full, either for its adaptability or in terms of individual merit, rather than for any specific functional virtue. It is through this sort of unspoken understanding that, in Japan, even incompetents gain positions for themselves and manage reasonably well within the organization.
...
Since nature is rich in variety, we Japanese have an innate penchant for variation.
...
It is well known that today some ninety percent of Japanese consider themselves middle-class. This may appear contradictory at first glance, but has made possible provision of anything and everything in portions that all can easily consume and digest. Most notably, fully ninety percent of the nation can now afford to buy car, refrigerator, washing machine, and television set on the installment plan.
...
The Yamaha compact stereo system Tiffany AST-7 effectively enhances a small space and creates a new dimension of entertainment.
...
We Japanese can only bear to look at scenery to which someone has consciously added significance. ... Fish welcome people who know fish. Rice welcomes people who know rice. The lunchbox has a mission of culinary artifice to render fish more fishlike and rice more ricelike. It is due to such artificialization that one is able to savor nature more deeply.
...
We must keep in mind that the Japanese people have a boundless admiration for ingenious improvisation, and paradoxically are prepared to expend infinite pains.
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Things not pertaining to everyday use must be stored in boxes or sacks. This represents a way of thinking common to the entire human race. Unless jewels are replaced in casks, swords in scabbards, and needles in sewing baskets, people find it impossible to sleep at night.
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Placing objects in boxes and closing the lid serves to quiet their spirits.
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People go to department stores to observe and experience the entire panorama of contemporary life. Total satisfaction may be had by spending half a day gazing at the innumerable products displayed on all floors from roof to basement. Even if you go to purchase only one or two specific items, you nonetheless return home with an enhanced and refreshed image of life. ... The department store deals in styles of life, and people willingly modify theirs according to what they find there. Thus the notion that if only one continually consumes the lunchbox that is the department store, one can keep a vigorous nutritional balance and lead a life of health and beauty.
...
We now have a calculator that fits into the palm of the hand. It is as light and thin as a business card -- only 1.6 millimeters thick, and weighing 34 grams. People inadvertently reach to buy one as they might pluck a wild flower, in an uncomplicated urge for high-quality precision. They want the calculator because it is thin and light; it elicits the same reaction as a jewel seen and immediately coveted. In the case of jewels, ulterior motives such as hoarding or speculation may be involved. The desire for a calculator is far purer. There is no other instance of such passionate pursuit of thinness, lightness, and compactness. Is this not something that should be inscribed as a datum of cultural history rather than the history of technology?
...
Calculators can be categorized: those that embody an aesthetic of thinness; small desk-top types; those for business use which do not stress thinness; specialist-oriented calculators; industrial models (desk-top types the size of a small typewriter); those set in wrist watches which are almost jewel-like; those installed in cigarette lighters; and others embedded in writing instruments.
...
Precision, thinness, and lightness are sufficient to make any product attractive.
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A nearly weightless precision device expands the range of human sociability into a new realm. The AVOT is a 1986 design proposal for a new personal audio lifestyle.
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Not so long ago, the world simultaneously witnessed a new etiquette of eating and drinking. On that occasion the impression of the earth as "blue" was first received, as we gazed in amazement at a meal consumed in a spaceship.
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In this maintenance of order and efficiency through anonymity, equality, and a consciousness of belonging, geniuses are rarely born. Eccentrics are permitted to add a dash of spice to the atmosphere, but it is impossible for such persons to assert themselves to any greater extent. Nor do self-centered individuals receive encouragement. For a lunchbox, as I have repeatedly emphasized, it is essential that each piece of food be tasty but that none outshines another in flavor. In the case of an organization, as well, all personnel must be of the same overall capability.
...
In the past, the myriad Shinto deities put in their appearance to serve as an approximate point of reference. The master-and-pupil system in Japanese traditional arts is a pattern based on this hierarchical assemblage of deities. The hierarchy of cultural diffusion begins with the grand master at the top, and appointed teachers at subsequent levels convey the style of an art to ordinary mortals. The deities, or grand masters, even appear on the television screen. Gods of song, of entertainment, of cooking, of clothing -- all deign to demonstrate and convey to the shifting masses the ambitions and aims of contemporary beauty and taste. Deities alao appear in weekly magazines and as product advertisers.
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The different peoples of the earth all have their unique ways of looking at things, so today's world is still a place where numerous senses of value coexist. And it is through the exercise of our various overlapping psychologies that we are able to cooperate with those quite unlike ourselves, eliciting unification-of-diversity responses from one another. Nurturing a spirit of acceptance is one of the great challenges faced by education in our world today.
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Anything there is to see, eat, or wear abroad can be bought or experienced in Tokyo. In addition, anything and everything from all over Japan can also be had in Tokyo.
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Japanese culture is predisposed to absorb the surge of new information like a sponge. But exactly where and in what age did this spongelike disposition most successfully show itself? Was it in the Katsura Detached Palace, or in the Toshogu Shrine at Nikko, or in the ancient times of the Manyo poetry anthology, or during the flashy Genroku era of Edo? But what we are really asking is whether a true Japanese culture ever existed. Self-evidently, our culture has established various values where appropriate. It may be best compared to the infinity of lines in the palm of the hand. The struggle among conflicting values eventually settles into its proper place. There is neither genealogy nor evolution nor hieararchy setting one above another, rather everything is left up to human choices. It may be said that Japanese society affords countless channels for promoting selection.
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When people come into contact with truly attractive things, they inadvertently reach out toward them. On the one hand, there are no ugly flowers; unfortunately, unseemly industrial products do exist. Since there are those who grab quite randomly at things, such bastard species are rampant.
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To understand Japan, it is better to depend on things rather than words.
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There can be no doubt that the sensitivities of people from other countries who have chosen Japanese products are tuned into the frequencies that broadcast the beauty and quality we here in Japan produce.
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I am sufficiently moved by the beauty of the lunchbox to have wished to trace the history of its principles and structure. How satisfying it is that our country has created such force and power that even I, as a designer -- whose special field of endeavor is the shape of things -- stand in awe. And I believe that the lunchbox comprises a structure of salvation. I have come to realize that its magnificent organizing potential offers salvation for both people and things; indeed, it is a form of salvation just to come into contact with such beauty almost without effort. But its greatest salvation is the realization of a method for living richly with negligible resources. If such a technology can be employed in a systematic manner, it will certainly save the earth.
And if I am drawn to crazy people who seem to live in some entirely different world, maybe it's because they seem so certain that theirs can be saved.